Skip to content
Request a quote

On demand

When on-demand charter is the better deal

For many travellers the better deal is the one with no commitment at all. Here are the patterns where paying per trip wins, and the ones where it doesn’t.

9 October 20264 minute read

Sun loungers on a terrace facing a mountain range in late light
Sun loungers on a terrace facing a mountain range in late light

Jet cards get most of the attention because they are sold actively. On-demand charter doesn’t need a sales pitch: you ask for a price when you have a trip, and you pay only for that trip. For a large share of private flyers, that turns out to be the better deal. The question is whether you are one of them.

The short answer

On-demand charter usually wins when you fly fewer than about 25 hours a year, when your trips cluster on holidays, when the right aircraft changes from trip to trip, or when your plans are flexible enough to take advantage of empty legs. A card usually wins when you fly often, in one size of aircraft, at short notice, and mostly outside peak dates.

When you fly fewer hours, or unevenly

A card asks for money before you fly. At low hours, that money spends much of the year waiting. Uneven years make it worse: a busy spring followed by a quiet autumn can leave a large balance sitting with a provider, subject to whatever refund and expiry terms the card carries.

With charter, a quiet year simply costs less. There is nothing to top up, nothing to expire and nothing to unwind if your circumstances change.

When your calendar is mostly peak days

If most of your flying happens at Thanksgiving, over Christmas and New Year, and on summer holiday weekends, you would spend much of a card’s life paying its peak-day surcharges and planning around its blackout dates. Charter prices rise on the same days, but there are no blackouts and no surcharge on top of the market price. And because holiday traffic runs heavily in one direction, travellers flying against the flow can find empty legs on the busiest days of the year.

When the right aircraft changes

A card is bought for a category. Real life rarely stays in one. A turboprop suits a short hop to an island with a short runway; a light jet suits a two-hour business trip; a super-midsize jet suits a coast-to-coast flight; a large cabin jet suits a family trip to Europe. With charter, each trip gets the aircraft it needs, priced on its own, from turboprops at about $1,800–3,200 an hour to ultra long range jets at $12,000–20,000 and more.

When you can be flexible

Empty legs are repositioning flights that an operator has to fly anyway, often offered at 25–75% off. The route and time are fixed, and the flight can be cancelled if the original trip changes, so they reward travellers who can move a few hours or a day. Card programs are built around guaranteed availability on your schedule, which is exactly what flexible travellers don’t need to pay for.

When the trip is unusual

Many cards define a service area where one-way pricing applies. Trips outside it, international flights in particular, can bring repositioning charges or separate pricing. A one-off trip from Dallas to Jackson Hole for a ski week, or from London Luton to Nice for the summer, is ordinary work for charter.

Signals that point one way or the other
SignalPoints to charterPoints to a card
Hours a yearUnder about 25About 25 to 100
Peak-day shareHighLow
Aircraft sizeChanges by tripMostly the same
Booking noticeUsually plan aheadOften short notice
RoutesVaried, some internationalRegular, within one region
CashPrefer to pay per tripComfortable prepaying

Rules of thumb, not rules. Past about 100 hours a year, fractional ownership is worth pricing too: a 1/16 share works out to roughly 50 hours a year.

Two travellers, the same thirty hours

Consider two people who each fly about 30 hours a year in a light jet. The first is a business owner who flies midweek between regional offices, books a day or two ahead and almost never travels on holidays. The second flies with family: Thanksgiving, the Christmas break, spring break and a few summer weekends at the shore, planned weeks in advance.

On paper their hours are identical. In practice they are opposite customers. The first uses a card exactly as designed, rarely meets a peak-day surcharge and values the guaranteed aircraft on short notice. The second would meet surcharges, longer notice periods and possibly blackout dates on most of their trips, while needing no short-notice guarantee at all, since the trips are planned long before. For the second traveller, charter booked early, with an eye on empty legs running against the holiday flow, is very likely the better deal.

When a card still wins

It would be wrong to pretend charter is always better. If you fly 40 or 60 hours a year in the same size of jet, often at a day’s notice, and you can’t risk the market having nothing available on a Friday afternoon, a card earns its premium. The same is true for companies that need fixed rates and agreed safety standards across many travellers. In those cases we would rather tell you so than sell you a quote you will not use.

What charter asks of you

Charter is not effortless either. Prices move, so planning early for holidays pays off. Each trip needs its own quote and agreement. One-way trips can include the cost of the aircraft flying back empty. And the quality of what you get depends on who sources the aircraft, which is why every flight we arrange is operated under FAA Part 135 or its foreign equivalent, with the operator named before you book.

Running your own numbers

The quickest way to settle the question is with your own trips. Try the card vs charter calculator for a first read, then send us two or three trips you take every year. You’ll get all-in charter quotes to hold against any card offer you are considering.